Biggest and Best Brands
Print campaign for Bluewater Shopping Centre
This lovely piece of work was a design brief for Bluewater Shopping Centre in Kent. I liked working on this project as I could really focus on the details of horse, making sure that the biggest brands were easy to see for a short dwell time, but the longer you look at it the more little brands you see. It took around four days (and a lot of patience!) to build up the horse, and around a day to work up the layouts and adapt them for different media. This artwork was used on large-scale media such as 48 sheets, six-sheets and bus sides around Kent.